From Concept to Completion: The Art of Sound Design and Mix for LOBOS 1707

Sound design and mixing are essential aspects of any audiovisual project. The way a video or advertisement sounds can significantly impact how the audience perceives it. We at Full English Post are proud to have worked on the sound design and mix of LOBOS 1707's campaign in collaboration with the creative agency Young Hero.

One of the main challenges we faced during the sound design was to create a sound that represents the unique taste and experience of LOBOS 1707 tequila. To overcome this challenge, we experimented with different sounds that could represent the different elements of the brand, such as the agave plant, the barrel aging process, and the overall tequila drinking experience.

Our team also worked on the mix to balance the levels of the different sound elements and ensure that the overall sound was cohesive and impactful. We used various mixing techniques to enhance the sound design and create a dynamic sound that would keep the audience engaged.

Working with Young Hero was an incredible experience, and we are grateful for the opportunity to collaborate with such a talented creative agency. Contact us today if you are ready to take your next commercial to the next level.